The Challenge
Show the connected generation how the Panasonic Viera 4K-TV and its YouTube streaming function is and exiting new tool to express their creativity.
The Idea
User-Generated content is big amongst the action sports scene. Filming and watching back tricks is a very popular way to share passion and progress. We’ve shown how the Panasonic Viera 4K-TV perfectly fits into this culture.
Advertiser
Panasonic
Product
Viera
Campaign
Viera 4K-TV
Media
Digital